{"id":1233,"date":"2025-02-02T13:43:38","date_gmt":"2025-02-02T13:43:38","guid":{"rendered":"https:\/\/endustri40.bktechin.com\/2025\/02\/02\/artirilmis-gerceklik-kullanan-7-marka\/"},"modified":"2025-02-02T13:43:38","modified_gmt":"2025-02-02T13:43:38","slug":"artirilmis-gerceklik-kullanan-7-marka","status":"publish","type":"post","link":"https:\/\/endustri40.com\/en\/artirilmis-gerceklik-kullanan-7-marka\/","title":{"rendered":"Art\u0131r\u0131lm\u0131\u015f Ger\u00e7eklik Kullanan 7 Marka"},"content":{"rendered":"<p><span style=\"color:#008080;\"><strong><span style=\"font-size:22px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">IKEA<\/span><\/span><\/strong><\/span><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">\u0130sve&ccedil; merkezli IKEA, dekor ve mimari konusunda bir d&uuml;nya markas\u0131 konumunda. Ancak, Dijital D&ouml;n&uuml;\u015f&uuml;m Lideri Michael Valdsgaard&#39;a g&ouml;re, \u015firket taraf\u0131ndan yap\u0131lan bir ara\u015ft\u0131rmada baz\u0131 al\u0131c\u0131lar aras\u0131nda g&uuml;ven eksikli\u011finin oldu\u011funu ortaya koydu. Bunun nedeni ise tasar\u0131m, fiyat vb &ouml;zellikleri ile al\u0131nacak &uuml;r&uuml;n m&uuml;\u015fterinin ho\u015funa gitse bile boyutlar\u0131 hakk\u0131nda net bir resmin belirlemesi oluyor. Dolay\u0131s\u0131yla <strong><a href=\"https:\/\/endustri40.com\/en\/nesnelerin-internetinde-11-baglanti-protokolu\/\" target=\"_blank\">online<\/a><\/strong> sat\u0131n alman\u0131n asl\u0131nda bir deneme-yan\u0131lma oldu\u011funu d&uuml;\u015f&uuml;nen m&uuml;\u015fteriler bulunmaktayd\u0131.<\/span><\/span><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">IKEA PLACE isimli uygulamayla bu tip sorunlar\u0131n &ouml;n&uuml;ne ge&ccedil;ilmesi hedefleniyor. Katalogdan bir &uuml;r&uuml;n&uuml; be\u011fendi\u011finizde, IKEA PLACE bu &uuml;r&uuml;n&uuml; AR (augmented reality<\/span><\/span><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">) teknolojisi ile ger&ccedil;ek boyut ve renkleriyle <strong><a href=\"https:\/\/endustri40.com\/en\/talep-uzerine-baski-uretim-tesisi\/\" target=\"_blank\">3 boyutlu<\/a><\/strong> olarak evinize getiriyor. B&ouml;ylelikle evin dekorasyonuna uygun olup olmad\u0131\u011f\u0131 veya s\u0131\u011f\u0131p s\u0131\u011fmayaca\u011f\u0131 gibi soru i\u015faretleri ortadan kalk\u0131yor.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/UudV1VdFtuQ\" width=\"100%\"><\/iframe><\/p>\n<h1><strong><span style=\"color:#008080;\"><span style=\"font-size:22px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Auidi<\/span><\/span><\/span><\/strong><\/h1>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Alman <strong><a href=\"https:\/\/endustri40.com\/en\/araclar-arasi-iletisim-v2v-communication\/\" target=\"_blank\">otomobil<\/a><\/strong> &uuml;reticisi Audi, pasif TV reklamlar\u0131na yeni bir alternatif sunuyor. AR teknolojisiyle ile yap\u0131lan reklamlarda, kullan\u0131c\u0131lar\u0131n kendi evlerinde d&ouml;rt Quattro modelinden istediklerini g&ouml;rmelerini sa\u011fl\u0131yor. Dolay\u0131s\u0131yla bayiye gitmeden ev i&ccedil;inde araba incelemesi yap\u0131labiliyor. Hatta sanal showroom &ouml;zelli\u011finin d\u0131\u015f\u0131nda, gelecekte sanal bir pist olu\u015fturularak test s&uuml;r&uuml;\u015f&uuml; de yap\u0131lmas\u0131 hedefleniyor. Bu uygulama, Norve&ccedil;li yarat\u0131c\u0131 ajans\u0131 POL Oslo ile ortak olarak tasarland\u0131.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/BSC2wJJSf04\" width=\"100%\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color:#008080;\"><span style=\"font-size:22px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Dulux<\/span><\/span><\/span><\/strong><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Uluslararas\u0131 boya markas\u0131 Dulux, 2014&#39;ten bu yana AR teknolojileri &uuml;zerine testler yap\u0131yor. <strong><a href=\"https:\/\/endustri40.com\/en\/nesnelerin-internetinde-11-baglanti-protokolu\/\" target=\"_blank\">Mobil ve tablet<\/a><\/strong> cihazlarda bulunan uygulamas\u0131, kullan\u0131c\u0131lar\u0131n kendi odalar\u0131n\u0131n foto\u011fraflar\u0131na ve videolar\u0131na farkl\u0131 renk boyalar\u0131 uygulamas\u0131na izin veriyor. 1200&rsquo;den fazla renk se&ccedil;ene\u011fi sunan uygulama, ayr\u0131ca uygulama i&ccedil;i sat\u0131n alma ile m&uuml;\u015fterilerin karar verme s&uuml;recini de h\u0131zland\u0131r\u0131yor.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/Gv6Zl_ESq-c\" width=\"100%\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color:#008080;\"><span style=\"font-size:22px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">John Lewis<\/span><\/span><\/span><\/strong><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">2015 y\u0131l\u0131nda \u0130ngiltere ma\u011faza zinciri John Lewis, Sofa Studio isimli bir giri\u015fimde bulundu. Giri\u015fim, potansiyel al\u0131c\u0131lara se&ccedil;imi imkan\u0131 sunarak, be\u011fendikleri &uuml;r&uuml;n&uuml; ki\u015fiselle\u015ftirme imkan\u0131 veriyor. Burada renk vb de\u011fi\u015fiklikler yap\u0131larak, m&uuml;\u015fterinin istedi\u011fi tasar\u0131m ortaya &ccedil;\u0131kar\u0131l\u0131yor. B&ouml;ylelikle fiziksel ma\u011faza, sanal bir showroom halini al\u0131yor.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/gOjuz-tDzv8\" width=\"100%\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size:22px;\"><strong><span style=\"color:#008080;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Amazon<\/span><\/span><\/strong><\/span><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Amazon, bir&ccedil;ok ki\u015finin \u015fikayet&ccedil;i oldu\u011fu k\u0131yafet al\u0131\u015fveri\u015fine y&ouml;nelik bir AR patenti &uuml;zerinde &ccedil;al\u0131\u015f\u0131yor. Fiziksel bir ma\u011fazaya gitmek, k\u0131yafet be\u011fenmek, daha sonra bunu denemek bir&ccedil;ok ki\u015fi i&ccedil;in s\u0131k\u0131c\u0131 bir s&uuml;re&ccedil;. Amazon AR uygulamas\u0131 ile dijitalde be\u011fenilen bir &uuml;r&uuml;n&uuml;n, ki\u015finin &uuml;zerinde nas\u0131l durdu\u011funu g&ouml;steren bir uygulama geli\u015ftiriyor. Bu uygulaman\u0131n, Amazon Echo Look&#39;un bir uzant\u0131s\u0131 olaca\u011f\u0131 belirtiliyor.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/toJFwFC5AeY\" width=\"100%\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color:#008080;\"><span style=\"font-size:22px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">L&#39;Or&eacute;al Paris<\/span><\/span><\/span><\/strong><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">L&#39;Or&eacute;al Paris , 2014 y\u0131l\u0131nda kullan\u0131c\u0131lar\u0131n y&uuml;zlerine sanal makyaj uygulayarak kozmetiklere ki\u015fiselle\u015ftirmeyi getiren Makeup Genius uygulamas\u0131n\u0131 ba\u015flatt\u0131. Kullan\u0131c\u0131, bir g&ouml;z far\u0131 veya rimelin kendi y&uuml;z&uuml;nde nas\u0131l g&ouml;r&uuml;nece\u011fini, fiziksel bir ma\u011fazaya gitmeden g&ouml;rebiliyor.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/G1z2Od5lIsA\" width=\"100%\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\"><strong><span style=\"color:#008080;\"><span style=\"font-size:22px;\">Houzz<\/span><\/span><\/strong><\/span><\/span><\/p>\n<p><span style=\"font-size:16px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">&Ccedil;evrimi&ccedil;i mimari ve tasar\u0131m web sitesi Houzz, etkile\u015fimli AR uygulamas\u0131 sunan markalardan bir di\u011fer. Kullan\u0131c\u0131lar&nbsp;Houzz ile be\u011fendikleri bir &uuml;r&uuml;n&uuml; se&ccedil;ip, ev i&ccedil;inde istedikleri bir yere b\u0131rakabilir. Daha sonra &uuml;r&uuml;ne yakla\u015fabilir, etraf\u0131nda dolanabilir ve be\u011fendikleri ba\u015fka &uuml;r&uuml;nleri ekleyebilirler. Se&ccedil;ilen her &uuml;r&uuml;n otomatik olarak al\u0131\u015fveri\u015f listesine eklenir. \u0130steyen kullan\u0131c\u0131lar, an\u0131nda sat\u0131n alma yapabilir.<\/span><\/span><\/p>\n<p><iframe allow=\"autoplay; encrypted-media\" allowfullscreen=\"\" frameborder=\"0\" height=\"475\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/NKdS9xyj6co\" width=\"100%\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"font-size:18px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">Kaynak:<\/span><\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size:18px;\"><span style=\"font-family:trebuchet ms,helvetica,sans-serif;\">\u25badisruptionhub<\/span><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik, m\u00fc\u015fteriler i\u00e7in etkile\u015fimli bir al\u0131\u015fveri\u015f deneyimi sa\u011fl\u0131yor. Bu nedenle markalar, t\u00fcketici ihtiya\u00e7lar\u0131na uygun \u015fekilde, etkile\u015fimli art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik teknolojileri \u00fczerine \u00e7al\u0131\u015f\u0131yor. Bu yaz\u0131m\u0131zda, bireysel t\u00fcketiciler i\u00e7in fark yaratan 7 markan\u0131n art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik \u00e7al\u0131\u015fmas\u0131n\u0131 derledik.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[1],"tags":[],"coauthors":[],"class_list":["post-1233","post","type-post","status-publish","format-standard","hentry","category-uncategorized","pmpro-has-access"],"acf":[],"_links":{"self":[{"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/posts\/1233","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/comments?post=1233"}],"version-history":[{"count":0,"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/posts\/1233\/revisions"}],"wp:attachment":[{"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/media?parent=1233"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/categories?post=1233"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/tags?post=1233"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/endustri40.com\/en\/wp-json\/wp\/v2\/coauthors?post=1233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}